SLEEP

"I found I could say
things with color and shapes that I couldn't say any other way - things I had no words for."
— Georgia O'Keeffe
CREATE
CHEAT SHEET
When we hear someone described as "creative," it often seems like a mysterious, almost mythical quality – a special gift reserved for a select few. But the truth is, we are all creators. From the person who elicits a smile with a playful wink to the painter who transforms a blank wall into a masterpiece, creativity is a fundamental part of the human experience. Yet, in the face of life's daily challenges and stresses, our creative spark can sometimes feel like it's been snuffed out. Rekindling that spark is not just a matter of personal fulfillment; it's essential to our well-being and even our survival. At OUI, we understand the struggle of the creative mind. As a company founded by creatives, we know firsthand how important it is to find ways to reignite that creative fire. And we believe that cannabis, when used mindfully and responsibly, can be a powerful tool in this pursuit.
-
Products with 1:1 THC to CBD ratios are ideal for supporting creativity
​​
-
Sativa-dominant products can help stimulate joy and ease you into a state of flow
​​
-
Indica-forward hybrids are well-suited for introspective, reflective creative work
The Creative Imperative: Why We Need Creativity More Than Ever
5 MIN READ / BY THE OUI STAFF
The ability to create is not just a nice-to-have skill; it's a defining characteristic of our species. From the earliest cave paintings to the most cutting-edge technological innovations, creativity has been the driving force behind human progress. Engaging in creative pursuits has been shown to have numerous benefits for our mental health and cognitive function. Studies have found that when we're in a state of creative flow, our brains become more plastic and resilient, and our heart rate may even slow to a more relaxed state.
Despite these clear benefits, many of us struggle to prioritize creativity in our daily lives. We may view it as a frivolous pursuit, something to be set aside in favor of more "productive" tasks. But in reality, neglecting our creative impulses can have serious consequences for our well-being and our ability to thrive in an ever-changing world.
For centuries, cannabis has been used by artists, writers, and thinkers as a tool for sparking creativity and inspiration. While the historical record is somewhat limited, there is evidence to suggest that creative luminaries like Pablo Picasso and Carl Sagan used cannabis to enhance their creative process and generate new ideas.
A growing number of creatives are turning to the plant as a way to overcome creative blocks and tap into new wells of inspiration. Different cannabis products can have different effects on the creative mind, making it important to choose the right tool for the job.
​
Choosing the Right Cannabis Products for Your Creative Practice
When it comes to using cannabis for creativity, there is no one-size-fits-all approach. Different products and strains can have very different effects, and what works for one person may not work for another. However, there are some general guidelines that can help you choose the right cannabis products to support your creative goals:
- Look for products with a balanced THC to CBD ratio (ideally around 1:1). This can help to provide the perceptual benefits of THC while mitigating some of the more disorienting or anxious side effects.
- If you're looking to boost your mood and energy levels, consider sativa-dominant strains or products. These tend to produce a more cerebral, uplifting effect that can be great for brainstorming and ideation.
- For more introspective, reflective creative work, indica-dominant strains or hybrids may be a better choice. These typically provide a more relaxed, full-body effect that can be conducive to deep focus and concentration.
​
Mindful Cannabis Use for Sustainable Creativity
As with any tool or substance, it's important to approach cannabis use for creativity with intention and mindfulness. While it can be tempting to chase the "perfect" creative high, overindulging can often have the opposite effect, leaving you feeling scattered and unproductive.
Instead, start with a low dose and take it slow. Pay attention to how different products and dosages affect your mind and body, and be willing to experiment to find what works best for you. And remember, cannabis is just one piece of the puzzle.
At the end of the day, creativity is a deeply personal journey. By approaching it with an open mind, a willingness to experiment, and a commitment to self-care, you can tap into a wellspring of inspiration and innovation that will serve you well in all areas of your life. And if cannabis can play a role in that journey, we at OUI are here to support you every step of the way.

Elevating Cannabis Through Science & Intention
The perfect cannabis Adult Beverage. For something a little different .
For some the access to that creative creature that yerns to dream and play with color, sound, words, smells and tastes becomes more difficult as the years progress. Often we don’t have enough “time” or “space”, which really means not enough internal space to stretch your groove, let your muchness go and get into flow. Cannabis is a valuable assist for those that need to create to feel but can’t find the space to really flow.
Artet is a great friend to those that want to spend some time with the muses.
Artet is a light herbal and botanically infused aperitif with the right amount of cannabis to lift your spirits, open the mind and heart and spend some time in flow.
Our dream was to bottle our vision of the perfect dinner, nightcap, or cocktail hour spent in good company. Our mission was to take weed out of the dresser drawer and put it right on the dining room table. That’s why we spent years dreaming up and carefully crafting Artet: the original cannabis aperitif. Pull up a seat, there’s always room at our table.”
